FEATURES OF BUSINESS ACTIVITY ASSESSMENT METHODS INNOVATION ACTIVITIES IN AGRICULTURE

Issue № 10, 2024, article № 8, pages 80-88

Section: Investment and innovation in agriculture

Language: Russian

Original language title: ОСОБЕННОСТИ МЕТОДИК ОЦЕНКИ ДЕЛОВОЙ АКТИВНОСТИ ИННОВАЦИОННОЙ ДЕЯТЕЛЬНОСТИ В СЕЛЬСКОМ ХОЗЯЙСТВЕ

Keywords: BUSINESS ACTIVITY IN AGRICULTURE, BUSINESS ACTIVITY INDICATORS, INNOVATION, AGRICULTURAL BUSINESS

Abstract: The subject of "New Normal" poses completely new challenges for science and practice even in such a traditional and stable industry as agriculture [12]. In this regard, one of the most serious scientific and applied tasks is the development of a really working mechanism for the prompt assessment of the "business climate" in the agricultural sector of the economy. The purpose of this study is to study the existing methodological approaches to assessing business activity and determining the nature of the developed system for assessing business activity in agriculture. The work uses SLR (systematic literature review) tools in combination with the use of big data technologies, semantic and content analysis. This study examines existing approaches and methods for assessing business activity, and substantiates its predictive nature. The proposed methodological approach, which combines the tools of classical scientific research and data mining and big-data analysis technologies, allowed not only to generalize the accumulated experience in assessing business activity, but also to substantiate its predictive nature with a certain degree of reliability, which in turn can be used as a basis for selecting indicators for the developed methodology for assessing the “business climate” in agriculture.

Authors: Sklyarov Igor Yurievich, Sklyarova Julia Mikhailovna, Zaporozhets Dmitry Vasilyevich